SA Chefs reimagined focus is on membership at Hostex 2022


James Khoza,,President of SA Chefs, at Hostex 2020
James Khoza,,President of SA Chefs, at Hostex 2020

The SA Chefs Association has always taken its responsibility to its members and the wider cheffing sector seriously — and now, as we glimpse at a brighter future beyond the pandemic, we recognise the need for the association to transform and be more relevant and sustainable in our ‘new normal’.

By James Khoza, Sandton Sun executive chef, banqueting and conferencing and Hostex Ambassador.

The Covid pandemic changed how people live and how business operates. The future is about adaptability, agility, and for SA Chefs, we’re now – more than ever before – being driven by the needs and expectations of our membership.

The association’s leadership’s role is to be innovative and strategic forward planners who will grow the membership, even in difficult times, and enable our chefs to be resilient and sustainable.

It is with this mindset that we’re approaching the offering and features on our Skillery stand at Hostex 2022. We will be guided by hope and faith in the future and doing what’s right for our membership.

Read the full article here.