South Africa’s leading ticketing innovator, Ticketpro, part of JSE listed Blue Label Telecoms Limited, has announced a long-term partnership with the Johannesburg Expo Centre, at Nasrec. Ticketpro will now be the preferred ticketing partner for all events and conferences taking place at the venue, with complete ticketing infrastructure available to all visitors commencing August 2015.
“The Johannesburg Expo Centre is a world class venue, opening its gates to over one million people annually across a range of business and trade events, as well as popular consumer events. Ticketpro has rolled out a new, and significantly advanced ticketing and access control system at the venue, which will offer numerous benefits to all parties including convenience, ease of use and overall, a great event experience. This partnership will allow Ticketpro to extend its market share, as well as grow its brand recognition even further following the sponsoring of the Ticketpro Dome announced earlier this year,” says Werner van Reenen, chief executive officer of SA Distribution at Blue Label Telecoms Limited.
Craig Newman, chief executive officer of the Johannesburg Expo Centre adds: “Through this partnership, the Centre will be able to introduce Ticketpro’s professional services to all its customers including exhibition and event organisers, exhibitors and event visitors. The ticketing solutions offered by Ticketpro will present a seamless experience at the venue for all involved.”
Ticketpro will also be providing the Johannesburg Expo Centre with complete access management at events, the coordination of complimentary ticket needs and organiser accreditation. Furthermore, tickets for events at the venue will be available for purchase and collection through a wider distribution footprint including various Edgars, CNA and Jet stores via the Ticketpro kiosks, as well as the Edgars Connect stand-alone stores. This adds even more convenience when purchasing tickets for events at the Johannesburg Expo Centre.
According to Mr van Reenen, “An essential element for any event organiser is post-event assessment and reporting. Through our ticketing solution of advanced technology and database management systems, Ticketpro is able to provide an event organiser with detailed reports providing event and attendee related information. This assists organisers in further tailoring their functions for appropriate audiences and their interests, while also ensuring on-going project success measurement. Considering the large-scale size and scope of events held at the Johannesburg Expo Centre, including The Rand Show and Lifestyle Show, our technology in bulk ticketing will be an ideal and effective tool offered through the Ticketpro system.”
Concludes Mr Newman: “We have chosen to partner with Ticketpro as our preferred supplier due to the numerous benefits offered and the value they can add to the events hosted here at the Johannesburg Expo Centre.”